If you sell on eBay, you know the pain of month-end reconciliation. An eBay Managed Payments payout is a single net deposit that quietly bundles your gross sales, refunds, final value fees, ad fees, shipping-label costs, and adjustments — so the number that lands in your bank is none of your revenue figures. Matching it back to your books by hand takes hours, and coding the whole deposit to one income account quietly misstates your revenue, fees, and tax.

eBay Payout Accounting fixes that. SKU now pulls your eBay Managed Payments payouts, breaks each one into its real components, and posts a single deposit-matched summary to your accounting — one entry that reconciles to your bank deposit to the cent.

You could always see a customer's orders — but never, in one place, how much they owed you, how overdue it was, or how to go about collecting it. Chasing payment meant exporting to a spreadsheet, hand-building a statement, and sending it from your inbox, all outside SKU.io. The customer page is now an accounts-receivable command center — it opens on money owed, breaks the balance down by how overdue it is, produces a real statement of account, and lets you email that statement or a payment request without leaving the page.

When a customer checks out with an offline payment method — a bank transfer, a purchase order, a "pay on delivery" — the order lands in SKU.io unpaid, yet until now it behaved exactly like an order you'd already been paid for: it allocated your stock immediately and could sail straight through to fulfillment. So a wire that might never arrive could quietly tie up inventory for weeks, and there was no way to say "hold this until the money's in." The new Unpaid Orders settings let you decide, per sales channel, exactly how an unpaid order is handled — bring it in as a held reserve with an automatic expiry, park it as a draft for review, or treat it as open and let it ship — with per-payment-method overrides and control over when it reaches your accounting software.

You went to the trouble of entering your marketing spend, 3PL fees, software subscriptions and Amazon storage costs, and allocating them to the right products and brands — but your Profitability Report acted like none of it existed. It stopped at gross profit, so a brand that looked healthy on paper could be underwater once its share of overhead landed. The Profitability Report now includes the cost entries you allocate — every marketing campaign, fee and overhead cost folds into the report as a distinct, auditable cost line, and the bottom line becomes a full margin ladder: Revenue → Gross Profit → Contribution Margin → Operating Profit.

If you sell on more than one channel, your Xero or QuickBooks profit and loss report probably can't tell you which channel actually makes money — Amazon revenue, Shopify revenue and your wholesale orders all land in the same sales and cost-of-goods accounts. Until now the only way to split them out was to create a separate account for every channel, which bloats your chart of accounts and makes month-end a chore. SKU.io now supports Tracking Categories — map each of your sales channels to a Xero tracking category option (or a QuickBooks class), and every invoice, credit and cost-of-goods journal we post carries that tag. Run your provider's normal P&L-by-tracking-category report and your numbers are already split by channel — no extra accounts required.

The number Shopify deposits into your bank account is never your sales number. Every payout bundles sales, refunds, processing fees, and adjustments into a single net amount — so at month end someone has to reconstruct each deposit from dozens of individual invoices, or worse, book the whole thing to one income account and quietly misstate revenue, tax, and fees. SKU.io now syncs your Shopify Payments payouts and can post one summarized accounting entry per payout — sales, refunds, fees, and adjustments each routed to the right ledger account, with the net matching your bank deposit to the cent. When the deposit appears in your bank feed, it reconciles in one click.

When a product comes in five colours, "Red", "Blue" and "Green" in a dropdown tell you almost nothing — is that red a crimson or a brick? And for anything with a pattern or texture, a word can't describe it at all. Shoppers pick with their eyes, and so do the marketplaces you list on. SKU.io now supports swatches — give each option of a product attribute a colour chip or a small image, and that swatch shows up on your variant products and flows out to the channels that support variant swatches, like Walmart and Shopify. No more guessing which "Red" is which.

You close the books for a month, reconcile everything to QuickBooks or Xero, and move on — and then a customer return, a late supplier bill, or a marketplace settlement shows up dated back in that closed period. Do you let it silently change a month you've already reported? Block it and lose the transaction entirely? Neither is a good answer. SKU.io now has first-class accounting lock dates — set the date your books are closed through, and any activity that arrives afterward dated on or before it is automatically posted to the first open day instead, with its original date preserved and clearly flagged. Your closed periods stay closed, and nothing falls through the cracks.

Shopify's profit and margin reports are only as good as the Cost per item you enter on each product — and that number goes stale the moment your costs change. Keeping it up to date by hand across a whole catalog is tedious, easy to forget, and the reason so many Shopify profit reports quietly drift out of line with reality. SKU.io now syncs your costs to Shopify for you. Turn on Cost Sync for a Shopify store and SKU.io pushes each mapped product's real average cost into Shopify's "Cost per item" field — so Shopify's own profit reports, and any margin app that reads that field, finally show the truth.

Until now, getting data out of SKU.io meant polling the API, exporting spreadsheets, or asking a developer to build something custom. Want a Slack message when goods are received? A Google Sheets row for every new sales order? A customer added to your email tool the moment they first buy? Each one was a mini engineering project. SKU.io now has a native Zapier integration, powered by a new outbound webhooks platform — when something happens in SKU.io, SKU.io tells the outside world about it, in real time. Connect the official SKU.io app on Zapier — now live in the Zapier App Directory in beta — and build those automations in minutes, or point a webhook at your own endpoint and build anything you like.